Daniel Levis

Archive for January, 2008

Like Handing A Monkey A Loaded Gun …

Tuesday, January 15th, 2008

Marketing is really pretty simple.
Just find out what people want, and give it to them. Too simple, right? So simple, few do it… preferring to play blind target practice with their marketing dollars — the financial equivalent to handing a monkey a loaded gun!
Instead of interacting with their prospects to zero in on the sweet [...]