Arrogance abounds in the online marketing world. Throw a rock in a crowded marketing seminar and it’ll bounce off a dozen self-aggrandizing “gurus” who think they’re the greatest thing since sliced bread. That’s one reason you’ll rarely find me at one of those self-love fests. I’ll buy the recordings, thank you very much. You’ve got to have confidence as a … [Read More] about An Incarcerated Copywriter’s Guide to Creating Great Marketing Campaigns That Make Millions
Back in the early 90s when I was selling telecom related stuff, cold calling was a great way to get new business. This was the dawn of telecom deregulation here … [Read More] about What’s Your BIG IDEA for 2020?
SUCCESS LEAVES CLUES, and they’re everywhere! It’s the same with marketing. And when your radar is up, it’s amazing where you’ll find brilliant, obvious, and … [Read More] about Super Productivity and an Unexpectedly Powerful Marketing Guidebook